PR - Media Centre

On the PR Media Centre we will provide news and information for download.

April 2010: Fairmas Berlin - Distribution partnership with tourOnline AG

Berlin/Munich (pw) – “Since 1 March 2010, Fairmas has been the distribution partner of TourOnline AG”, said Wolfgang Gattringer, Fairmas.

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February 2010: Wolfgang Gattringer, new partner of Fairmas in Berlin

Since 2007, Wolfgang Gattringer, owner of Gattringer Hospitality Solutions, has been supporting Fairmas in Berlin in the area of Business Development. Over the past three years, both companies have been continuously expanding and improving their cooperation. "We view Wolfgang Gattringer's involvement as a partner of Fairmas Gesellschaft für Marktanalysen as a logical continuation of our successful and close cooperation over the last few years", says Roland Smolin, managing director of Fairmas.

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January 2010: New Distribution Partner Axel Woile (51)

Berlin, 12 April 2010: Fairmas Gesellschaft für Marktanalysen has continued hiring new personnel at the start of 2010. Since 01 January 2010, AXEL WOILE (51) has been the new distribution partner of Fairmas Gesellschaft für Marktanalysen in Berlin. "Axel Woile will be focussing on the further expansion of daily benchmarking for city and holiday hotels, in order to provide the hotel industry and its representatives with a comprehensible and comprehensive market research service for Germany" says Wolfgang Gattringer, Managing Partner of Fairmas.

January 2010: Melanie Schlüter (29), is the new quality manager at Fairmas Gesellschaft für touristische Marktanalysen

Melanie Schlüter has been responsible for Quality Management at Fairmas in Berlin since 1 January. In this role she will be assisting Tanja Gerhardt, who has been in charge of support and quality management field for around a year now.

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December 2009: New solution partners and alliances

Fairmas is a leading provider of system-and web-based planning and evaluation tools in the hospitality industry, specializing in revenue management, budgeting, forecast-ing, controlling and benchmarking. Now it has expanded its cooperation network in the solution partnerships and al-liances sector. New partners include GUBSE AG (www.gubse.com) and micros fidelio (www.micros-fidelio.de). Alliances have also been launched with DEHOGA Berlin (www.dehoga-berlin.de) and BTM Berlin (www.visitberlin.de).

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June 2009: Benchmarking in the hotel industry in Stuttgart

Keywords such as benchmarking, best practices, and statistically aided management are terms that have long become commonplace in discussions about successful hotel management. What is it behind this? How are the basic parameters defined? How does the continuous comparison process function?

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May 2009: Control hotel businesses effectively, efficiently and innovatively

More and more hotels recognise the need for professional support and are making regular use of the services of external service providers. These providers, with an objective view and with developed strategies jointly, can guarantee the high-value use of resources.

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April 2009: German Hotel Performance Results announced by Joint Venture partners STR Global and Fairmas

STR Global and Fairmas, the two leading providers of market information to the German hotel industry, report on the performance figures for the German hotel market.  A year-to-year comparison of data for February 2009 shows all indices down for the country as a whole - average daily rate (ADR) fell -0.7%, occupancy -7.4% and RevPar -8.1%.  The relatively modest fall in rate was bolstered by a significant rise in year-on-year ADR for Cologne of 16.8% and insignificant decreases for Hamburg, -0.6%, and Berlin, -1.6%.

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April 2009: A discussion with Wolfgang Gattringer, Director of Business Development at Fairmas

New and improved FairRate System

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March 2009: New platform for resort benchmarking has been created

Fairmas has succeeded in creating a convincing platform for resort benchmarking.

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February 2009: Hotels in crisis - integrated budgeting and forecasting tools are needed!

With the goal of providing simplified and standardised budgeting and forecasting in hotel businesses, Fairmas has analysed these processes in a variety of companies. It has detected improvement potentials and created software that guarantees a uniform reporting system, constant processes, and data parity at all levels.

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Fairmas now with a new Internet presence

Berlin, 10th November 2008: Since October 2008, Fairmas has completely customised the customer support area. This way, customers see a support page that is tailored to their individual needs.

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Fairmas changes over to Microsoft's .Net technology

Berlin, 30th September 2008: Extremely restrictive demands and heterogeneous system environments are making the implementation of new software solutions in individual hotels or hotel chains a difficult matter.

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The current version of FairRate from Fairmas has been replaced

Berlin, 31st August 2008: The current version of FairRate from Fairmas has been replaced

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Gattringer Hospitality Solutions and Fairmas Gesellschaft für Marktanalysen mbH are expanding their e-business cooperation

Berlin, 26th July 2008: In the initial phase, Gattringer Hospitality Solutions will concentrate on analysing specific company structures, from which it then derives process optimisation measures - with the emphasis on budget preparation and budget monitoring - in cooperation with Fairmas.

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Advancement of junior staff at Fairmas

Berlin, 1st july 2008: Pilot project for junior managers at the hotel professional school (Hofa) in Berlin.

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Fairmas and The Rubicon Group announces strategical alliance

Berlin, 6th march 2008: Fairmas Gesellschaft für Marktanalysen mbH, one of the leading providers of system- and web-based analytical tools, and The Rubicon Group, leading provider of competitive market survey tools for the travel and hospitality industry, today announced strategical alliance.

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Reinforcement for the Fairmas team

Berlin, 3rd June 2008: Tanja Gerhard has been assisting the Berlin-based Support and QM team at Fairmas Gesellschaft für Marktanalysen mbH since January 1. The trained hotel administrator and Master of Hotel Management can look back on 12 years' experience in the hotel, accounting and controlling sector, and brings her own valuable expertise and skills to Fairmas, a company active in the benchmarking field.

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PR Contact

For further information please contact our public relations officer Tanja Gerhard:

Fairmas
Gesellschaft für Marktanalysen mbH
Sachsendamm 5
10829 Berlin
Germany

Phone
+49 30 322 940 5-20

Fax
+49 30 322 940 5-21

E-Mail
press@fairmas.com